Collaboration and mutual benefit! A delegation of EURA executives visited the Malaysian Ministry of Tourism to fully support “Visit Malaysia Year 2026”.
A four-member senior delegation from EURA officially visited the Malaysian Ministry of Tourism, Arts and Culture (MOTAC) for high-level strategic talks on how to deepen cooperation and jointly promote “Visit Malaysia 2026”.
During the meeting, the EURA delegation fully responded to the three core development pillars proposed by the Malaysian government: sustainable development, cultural diversity, and high-value tourism. As an innovation driver in the global tourism industry, EURA showcased its digital cultural tourism, niche high-end customized tours, and low-carbon ecotourism solutions tailored for Malaysia.
Following the meeting, the head of the EURA delegation stated, “Visit Malaysia Year 2026 is a significant milestone for the global tourism industry. EURA will fully open its global customer base, utilize a new media matrix for joint promotion, and actively cooperate with official flagship projects such as the [Rain Rave Water Music Festival]. Simultaneously, we will work closely with the Malaysian Ministry of Transport and Tourism to provide tourists with internet SIM cards, optimize the tourist experience at every stage from airport clearance to ground handling, and attract more international tourists to stay in Malaysia for extended periods to experience high-quality leisure and vacations.” This meeting marks a new phase in the cooperation between EURA and the Malaysian Ministry of Tourism, with both parties joining hands to showcase Malaysia’s boundless charm to the world.
